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In the OKR framework, initiatives are the specific projects or actions that an individual or team takes to achieve their Key Results (KRs). For example, if the marketing department has an OKR to increase the number of leads from 1,000 to 2,000 in the next quarter, an initiative might be to launch a white paper and promote it using paid advertising.
To use OKRs and initiatives effectively, it is important to align initiatives with the Key Results they are intended to impact. This helps to ensure that the work being done is focused on achieving the desired outcomes. It is also important to make sure that the initiatives are measurable, so that progress can be tracked and reported on.
In addition to aligning initiatives with KRs, it is also important to make sure that OKRs are aligned with the overall strategic goals of the organization. This helps to ensure that the work being done is contributing to the long-term success of the company.
Overall, the OKR framework is designed to provide a clear, measurable, and actionable way to set and track progress towards goals. By using OKRs and initiatives together, organizations can increase focus, alignment, and transparency, and drive better results.
ZOKRI allows you to use OKRs and Initiatives together seamlessly. If an Initiatives is big enough to be a project being worked on in your organization’s project management tool, you can connect ZOKRI to that project or relevant sub-set of tasks.
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