Matt Roberts

The Key Result Difficulty Debate – Where Do You Stand?

One of the general rules of OKRs is the Targets set in Key Results should be a stretch and that achieving around the 70% mark can be seen as a success. So is the rule you should follow as simple as that or is it nuanced? Here are some nuances you should consider.

Why Spotify stopped using Individual OKRs

OKRs at the company level allow Spotify to set out the priorities for the upcoming period. Teams can then align their OKRs around these, and plan how they are going to execute and deliver. But what about Individual OKRs?

37 SaaS Sales Tips & Tricks

During the SaaStr Annual 2019 there were boards where attendees were able to share their Sales Tips and tricks on a board. Watching the board evolve over the week was fun and sometimes inspiring. Here are the best tips and tricks from the board for you to enjoy. Don’t be afraid to say they aren’t […]

SaaS Success Cake

SaaS Success Cakes are really hard to get right, and most don’t achieve a full rise. Here are the essential ingredients you’ll need, with a foolproof method to follow to get a faster and more even rise.

SaaS Product Value Proposition Creation

A Value Proposition is a headline statement with supporting communications that describes to a specific target market, the jobs your product does, the pain is solves for, and the gain it will provide. It needs to be present not just on your homepage, but on all communications that targets your market, including all entry points […]