We teach teams to focus on less, optimise for outcomes not work, and achieve more in less time.
Which is why a x20+ ROI within 12 months is typical.
Two missed quarters. Margin eroding. Customer acquisition costs climbing. You know the targets, you just can’t see why the organisation isn’t hitting them consistently across teams and functions right now.
This is the moment most CEOs double down on pressure. Those who join Growth Catalyst get access to playbooks that address what’s actually broken beneath the numbers.
The problem isn’t effort. It’s execution clarity everywhere.
Alignment in the room, fragmentation out of it. Work is happening, but the right things aren’t moving, and your managers aren’t having the conversations that would fix it.
This is where the gap between strategy and day-to-day reality becomes impossible to ignore. Research-backed best practices on goal-setting, execution rhythm, and culture give your whole SLT a way forward.
You don’t need more meetings. You need a better operating system.
New markets, bigger team, more complexity. What worked at 50 people doesn’t work at 150. Strategic clarity is slipping. The org chart no longer reflects how value is actually created as the company continues scaling rapidly across teams and functions.
This is the window where the right peer group and the right playbooks compound fastest. Leaders who invest here avoid the crisis, rather than recovering from it.
Growth is the goal. Scaling well is the discipline required.
We bring an extensive range of training materials and handbooks to build your own internal learning and development capability with – speed, quality and scalability solved.
Clever processes, templates and tools, along with expert facilitation and coaching helps teams to gather a wide range of ideas and perspectives for leaders to consider.
Improving critical thinking, increasing confidence in the ideas that will work, reaching consensus, and optimising resources for success are key to formulating great OKRs.
Strategic communications is the most undervalued and under resourced stage of the OKR cycle so we get the message and the mediums right so OKRs land well.
OKRs are only not a format, they are a mindset, skill, capability and come with key rituals that need to be learned before they will become normal – “just what we do here”.
Whether you’re a 50 person scale-up, a 5,000 employee enterprise we’ve got the experience you want to adapt our approach to your reality.
First time with OKRs or a re-boot of a previous attempt, we’ve know how to approach both to ensure that they succeed and make a big difference to performance and culture.
“ZOKRI didn’t help us implement OKRs. They transformed how we think about growth. The integration of strategy, change management, and coaching allowed us to focus on what mattered and execute as a cohesive, high-performing team.”
“We used ZOKRI to drive our strategic objectives. The results exceeded our expectations. ZOKRI sparked critical conversations that weren’t happening before – removing roadblocks, clarifying priorities, and driving collaboration across the business. We didn’t just set better goals – we fundamentally changed how teams communicate, prioritise, and work together to achieve them.”
“After success with one division we got ZOKRI in again to help another division with strategy, execution and culture building. Results 12 months after the first engagement? Revenue is up, bonuses are being paid for the first time in years, and we have the biggest pipeline in 5 years, and it’s scaling.”
“ZOKRI helped to re-boot our OKR program and got us to think more strategically and re-think how teams work towards better OKRs and make progress much faster. Teams now know the big bets we’re making and can easily align.”
“We are a complex org with many companies in many categories, across many countries. ZOKRI trained thousands of people with a mix of workshop, training material, learning management systems, and mentoring – with outstanding results.”
Let us use our tried and tested strategic planning process to help you and your teams craft your winning strategy. At every stage we will also act as thinking partners to optimise critical thinking, minimise biases and ensure objectivity and achievability – with strategic OKRs being the beneficiary if this work.
Meet our OKR consultants and trainers. We are not typical. We have a diverse and complementary range of skills, so we can meet your teams where they are, knowing much of what they know, and sometimes more. We’ve scaled and exited tech companies, served as CXOs, and worked in complex enterprise orgs. Most importantly, we’ve succeeded in accelerating growth with OKRs across a wide range of organisations and can do the same for you.
Matt Roberts
Matt is the founder of ZOKRI and leads many of our consulting and training engagements himself. His expertise is in Strategy, OKRs and Execution, but his skills are very much in communication, facilitation and critical thinking.
His skills as a consultant have been built on a foundation of product, marketing, and sales leadership. He’s led marketing agencies, founded, scaled and exited a tech company, and is a CEO himself.
Ian Harvey
Ian has led projects for large enterprises, scale-ups, and owner-run SMBs. He is an exceptional strategist and an expert in OKR implementation. This ensures we deliver the value everyone wants to see from this exciting, outcome-based goal-setting methodology.
His deep understanding of the product management function has also proven incredibly useful where product-led growth is central to the strategy.
Florent Cossarizza
Florent is our GTM-focused principal. Where Ian and Matt naturally focus on product-led growth, Florent brings a GTM perspective and helps to sharpen and align your marketing-led growth strategy.
Marketing teams are usually blown away by his experience and insights, welcoming him into their team planning conversations with open arms.
Chrisna Kruger
Krisna leads functional goal setting and initiatives. The places where operational excellence is sought but often not achieved. Places like PMO, HR, Finance and Legal.
Having been a leader in enterprise organisations at Microsoft and King, as well as scale-ups, her financial and operational skills bring yet another perspective to growth-focused projects.
Collette Easton
Collette, another ex CEO, is now an executive coach. She works with leadership teams to develop their management skills, whilst also supporting the more human aspects of leadership that often hold us back, such as imposter syndrome, stress, and neurodiversity (e.g., ADHD).
Katie Philips
Katie is a senior communications executive with strategic communications, change-management and executive coaching being some of the many talents that community members benefit from. When you know how important comms to change and growth, you get the value of the skills Katie brings.
Chris Caira
Chris is a PMO for larger projects and is also skilled in OKRs himself. Another talent Chris brings is his growing knowledge of the use of automations and AI agents to help functional teams speed up time-consuming processes, e.g. data enrichment for teams like Sales.
Matt Humphreys
Matt is in charge of the creative and production of our training materials, as well as white-label training or customer learning and development platforms. His use of a range of media, from video and audio to one-page design and animation, makes the materials and courses he helps the team create stunning.
Think we know how to navigate and de-risk.
Leadership couldn’t agree on what’s actually strategic, so OKRs became a list of everything
They were told to implement OKRs they didn’t help create, so they quietly ignored them
We wrote OKRs about collaboration but didn’t fix the silos and politics
OKRs weren’t integrated into how we actually operate – they were a separate reporting exercise
We obsessed over writing OKRs correctly instead of building strategic thinking capability
After the workshop, we had no ongoing support to maintain discipline and course-correct
When results didn’t come immediately, leadership moved on to the next initiative
Typically x20+ ROI
/ month typically for 6 months
Permanent strategy execution capability to drive results.
Typically x20+ ROI
/ month typically for 12 months
Experts to partner, provide new perspectives, inspire, respectfully challenge and enable your own teams.
Large Enterprise Capability Building
Use OKRs as your strategy execution framework – align your org, break silos, innovate faster.
The framework is never the issue; how it was implemented always was. We will solve any previous failed implementations.
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Glen has scaled and exited several companies. He helps customers develop their strategies, use OKRs, and execute their plans.
His deep understanding of sales processes and AI enablement makes him a great fit for customers with challenges in those areas.