OKR Advisors & Experts On Call, Not On Payroll | ZOKRI
// okr advisors & experts

OKR experts, on call.

Sometimes you do not need a full implementation, you need a sharp second opinion. Our OKR advisors and experts are the on-call brain your leaders can turn to: we pressure-test objectives, settle the debates and keep you honest between cycles.

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// what this is, simply

Expertise on tap. Your team runs the OKRs; we are the experienced voice you call when you want a challenge, a sense-check or a faster answer.

How advisory helps.

Objective reviews

We review your OKRs before a cycle starts, so you commit to the right, well-formed goals.

Cadence health checks

A regular look at how your operating rhythm is running, and where it is quietly drifting.

Settling the debate

An outside expert to break deadlocks and make the call your team keeps circling.

Board-ready reporting

Help turning your OKR progress into a clear, honest story for the board and investors.

// advisory questions

The short version.

What does an OKR advisor do? +

An OKR advisor is an on-call expert your leaders can turn to between cycles. They review your objectives and key results, pressure-test the thinking, settle debates and keep the standard high, without running the whole implementation.

How is an advisor different from a consultant? +

A consultant designs and implements your OKRs end to end. An advisor is lighter touch: expertise on tap for your own team to draw on when they need a second opinion or a sharper challenge.

How does advisory work in practice? +

Typically a regular check-in plus access when questions arise: objective reviews before a cycle starts, a health check on your cadence, and help preparing board-ready reporting.

// related
OKR Consulting →
Full implementation
OKR Coaching →
Learning by doing
OKR Training →
Create OKR champions
OKR Glossary →
Plain-English definitions
Matt Roberts, ZOKRI co-founder and lead OKR consultant
// your okr lead

Matt Roberts, co-founder & lead consultant.

A two-time SaaS founder with a venture-backed exit, Matt turns strategy into execution for teams scaling from tens to thousands. He leads a team of eight senior consultants, so you get the right operator for your moment.

// grounded in a documented system

Advice grounded in a real, documented system.

Our advisors draw on the OKR Knowledge System, so you get consistent, evidence-based guidance rather than opinions. It can live in the AI Business OS if that helps. We meet you where you are, and never require either.

// that worked

That Worked

Short reports from the gap between plausible and works.

We change our methods in public. This is where we report what worked, and what didn't.

Fortnightly. Under 500 words. Every claim carries a receipt. Unsubscribe is one click and no hard feelings. Privacy.

Put an OKR expert on speed dial.

Tell us where your OKRs get stuck. We will suggest the lightest way to help, whether that is advisory, coaching or a full implementation.

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// the coach, free

Need a second opinion today?

The Coach, our free install, gives you one in minutes: verdicts, issues and rewrites, straight from our methodology.

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// how we think

How your advisors think.

Advice is only as good as the thinking behind it. Three essays that show the arguments your engagement would be built on.

ESSAY 01Your team will always do as you do, never as you say.The modelling gap, the leadership exemption, and why leaders going first now decides AI adoption.Read the essay →ESSAY 02You want innovation. You built a system that quietly forbids it.Safe ambition: separate delivery from discovery, judge the portfolio, grade rather than score.Read the essay →ESSAY 03Your company has amnesia. The cure is a new kind of operating system.Why the next advantage is not using AI more, but building a company that finally remembers.Read the essay →