// the complete concept map

Every concept, one click away.

The full ZOKRI OKR Knowledge System as a plain, linked index of 141 concepts, grouped by cluster. The interactive map is the fast way to explore; this is the complete, directly reachable list. Written and maintained by Matt Roberts.

// the full concept map

Every concept, one click away.

The interactive map above is the fast way to explore. Here is the same territory as a plain, linked index, grouped by cluster, so every concept page is reachable directly.

Framework core

Strategic Pillars· Business-as-Usual· Discovery Key Results· Initiatives, Process Commitments and Experiments· Key Result· Key Result Narratives· Objective· OKR· OKRs as Bets· Operation CRUSH· Operational Excellence OKRs· Strategic Cross-functional OKRs· Strategy

Metrics

KPI vs OKR· Leading Indicator vs Proxy Metric· Aspirational Targets· Input and Output Metrics· KPI Scorecard· KPIs Metrics and Measurements· Leading and Lagging Indicators· Metric Trees· Proxy Metrics· Slow-Moving Metrics· Target Setting

Principles

The 10 Guiding Principles· Aligned Not Cascaded· BAU Has Its Own Approach· Critical Thinking· Empowered OKR Teams· Everyone Rows in the Same Direction· Outcome Thinking· Share Beliefs and Plans· Strategic Metrics and Levers· Strategy Alignment· Wildly Important Focus

Teams & roles

Executive Sponsor· OKR Lead· OKR Team Forming· OKR Team Member· Single-Threaded Teams

The quarterly cycle

Issues and Obstacles Log· Confidence Assessment· OKR Cadence· OKR Check-ins· OKR Creation Process· OKR Risk Assessment· Retrospectives· Workshops

Anti-patterns

Activity Trap· Measurement Mirage· Solution Bias· Task-Based Key Results

Culture & thinking tools

Cognitive Biases· Five Dysfunctions of a Team· Flow States· Levels of Confidence· Psychological Safety

Related frameworks

Dual Track Discovery· Framework Synergy· Opportunity Solution Trees· Where OKRs Meet Strategy

Strategy: Roger Martin

Roger Martin· Martins Three Laws· Strategy Is Choice· Playing to Win· Playing to Play· Strategy Choice Cascade· Winning Aspiration· Where to Play· How to Win· Must-Have Capabilities· Enabling Management Systems· Integration· Compelling Customer Action· Corporate Purpose· BHAGs Through Martins Lens· Winner-Takes-Most Dynamics· Diversification and Advantage· The Customer Is the Only Judge· Strategic Narrative· What Would Have to Be True· Possibility Portraits· The Cant-Wont Test· The Opposite Test· Strategy as Logic Not Analysis· The Aristotle Distinction· Strategy as Craft· Cheap Strategy· Strategy Impostors· Operational Excellence Is Not Strategy· Honing vs Transformation· The Barnacle Problem· Functional Strategy· CEO as Chief System Designer· Leader Behaviour Is the Signal· Culture Change Is Retail Not Wholesale· Olay Case Study· AI and Augmentation

The human layer

The Human Layer· Where Consulting Adds Value· Where Training Adds Value· Where Facilitation Adds Value· Where Coaching Adds Value· Where Mentoring Adds Value

Strategy: Richard Rumelt

Richard Rumelt· Bad Strategy· The Crux (Richard Rumelt)· The Kernel· Proximate Objectives

Goal Setting Theory & Frameworks

Goal Setting· Goal-Setting Theory· Pre-mortem· Mental Contrasting and WOOP· Implementation Intentions· Management by Objectives· SMART Goals· Hoshin Kanri· Balanced Scorecard and Strategy Maps· V2MOM· EOS and Traction· NCT Goals

Scale & governance

OKR Portfolio Governance· Creating Capacity for OKRs· OKR Conflicts and Escalation· Changing or Killing an OKR Mid-Quarter· OKRs and Compensation

The bonus plan

Bonus Plans as Signalling Systems· The SHOP Model· Bonus Gate Design· Aligned OKRs and Cash· Personal Goals· The Core Health Spectrum· Cross-Cutting Threads· Sizing and Sharing the Bonus Pot· Recognition vs Cash· Calibrating Manager Assessments

Compound advantages

Compound Advantages· Three Paths to Compound Advantage· The Four Universal Tests· Compound Moments· Building Compound Advantages