Dramatically Improve Goal Setting and Achievement in Your Organisation
Sharper goals, tied to strategy and pursued systematically. Run a pilot cohort to mature your capability, measure the impact, prove it works, then roll out.
92%
Of goals aren’t achieved
67%
Of strategies fail at execution
You've Seen This This Pattern Before.
Every quarter, either lots of green attached to easy-to-achieve activity-based goals or lots of red and lots of amber on the goals that are harder and more valuable.
Harvard Business Review’s research found that 67% of well-formulated strategies fail, not at the planning stage but at execution. Other recent research shows that 92% of people who set personal goals never achieve them, not through lack of desire but through lack of system.
The problem isn’t what your people are trying to do. The problem is everything around the goal: how it’s considered, how it’s formulated, how it’s documented, how it’s pursued, how it’s reviewed and how it’s rewarded.
Fix that, and performance follows.
Don’t fix it, and no amount of strategy refresh, OKR software, or motivational off-site will move the number that matters.
Free Webinar
In 45 minutes, discover why the two numbers driving your performance never move on their own and what actually shifts them. Learn the four pillars behind real goal achievement, see how a UK company reached 20%+ growth starting with just 10 people, and leave with zero budget actions you can use immediately.
No pitch, no demo, just practical insight, plus live Q&A. Register for the free webinar now.
Important Goal Frequently Missed?
Wrong Goals Being Pursued?
The Capability Needs Developing.
Most goal-setting programmes teach frameworks. Templates. Acronyms. SMART goals. OKR syntax. Then they leave.
Six months later, the templates are abandoned, and the numbers have not moved, because the programme solved for what a goal looks like on paper, not for what it takes to achieve one in the real world, under real pressure, inside the system your people actually work in.
We Don’t Implement Frameworks & Build Systems. We Build a Capability.
A Portfolio Of Complimentary & Transformational Services
We are proud to say that we have built deep levels of skill, expertise and capability in these areas and can be offer them in-person and remotely across the globe.
Strategy Re-boot
Using frameworks like Playing to Win, we advise, facilitate and coach SLTs towards an end-state of having a strategy the team has confidence in. A strategy will move you from where you are towards competitive advantage and much faster growth.
This comes with a strategic communications plan that ensures the strategy lands, is understood and is easy align with as it cascades through the organisation.
Strategy Sharpening
You often find that SLTs have a strategy; what is missing can range from having a few areas of ambiguity that need clarity, the right structure, better storytelling, clearly defined outcomes, and the communications planning that ensures it is understood and acted upon.
Strategy-sharpening programs are usually short sprint exercises with minimal downtime for leaders, with significant value achieved in the shortest possible time.
Strategic OKR Creation
The OKRs that sit at the top of the cascade influence and impact everything that aligns with them. How they are structured, what they say, how they say it, what they require of teams, and how often you review and evolve them impact performance.
Done well, you will have moved beyond concepts like pillars, perspectives, and operational excellence. You will have laid the foundations for strategy-powered growth.
OKR Implementation Advisory
Planning to use and roll out a new framework is more complicated than most leaders realise, as it involves not only implementation details that only experience reveals, such as the human response to change and threat or reward.
Great OKR implementation plans go beyond the acronym and usual guidance; they create energy, engagement, capability, psychological safety, autonomy and accelerated learning.
In-house OKR Training Capability Building
Training your trainers, your own OKR Champions, and training employees on how to set great OKRs and systematically achieve them now is the gift that keeps giving, quarter-on-quarter. It also helps to retain your talent.
From slides for in-person training presentations to multi-part, on-demand, narrated videos, tutorials, exercises and questions for learning systems, we have it covered.
OKR Drafting Workshops
The best OKR workshops are the ones where teams have been primed to come in primed and full of ideas, the conversations being had are often at a new level and sometimes challenging. This is where facilitation comes into its own.
Helping teams think critically and objectively, avoiding biases, as you go, is usually best done by an external facilitator that is neutral, and has the experience and toolkit needed.
OKR Lead Coaching
Selecting rising stars to lead OKRs is a great way to develop your talent and achieve the goals that really matter. Having a program that supports and develops these key people helps ensure they are not under-prepared and feel poorly supported.
We have a coaching program that ensure they enjoy the experience of leading an OKR that is driving real change, as they learn about themselves as well as leadership as they go.
OKR Check-in Shadowing
Check-in quality and frequency are the best proxies for OKR quality and value creation. We shadow and support the team to make these short meetings the best meeting of the week, which is the key to making goal setting and achievement cultural.
These meetings go beyond developing and ritualising an agenda. Check-ins are about developing the right mindset, building psychological safety, and optimising progress.
Personal Goal Setting Mastery
Having every employee set great Personal Goals, the kind that develop the individual and align with the company, is a skill and capability that HR teams often benefit from up-skilling in. It’s way more complicated than using SMART goals.
How we set goals and work towards them effectively differs from person to person, but there are core archetypes that we ensure you have the guidance and processes to support.
Goal Setting & Neurodiversity
Neurodiversity impacts goal setting and achievement at every level of the company. Creating the right approaches, guardrails, and enablement starts with awareness of the challenges and opportunities that come from harnessing your talent.
From ADHD to Autism and the spectrums in between, we can create the right environments to ensure the right goals are set and consistently achieved.
Strengths Profiling
When you’re trying to create cohesive teams with complementary skills, strengths and ways of working, whether for the SLT, functional teams, or individuals, a good diagnostic tool to get a baseline for each individual is strength profiling.
Our coaching team will run the profiling process and then meet with everyone to discuss what the profile revealed and what that means for them and the team.
OKRs & Incentives
What we are rewarded by drives our behaviours, and there is often a strategic conflict of interest in the structures we have created that need unpicking. Navigating the minefield of goals/OKR and incentives is not as simple as not linking any OKRs to incentives.
If you’re incentive plan is revenue and profit based, or a simple weighting of company , team and individual, we can improve this to create more motivation and achievement.
Executive Coaching
Having an external coach is a proven way to support and develop leaders. Our accredited coaching team has supported hundreds of leaders as well as more junior talent that leaders want to invest in and develop.
We are proud to say that all of our coaching work has proven to create real and measurable shifts in how the coachee thinks, behaves and acts.
Goal Setting & Achievement Software
Having a central place to set, communicate, update, and report on progress is a forcing function that results in greater strategy awareness, better, more strategically aligned goals, and faster progress towards those goals.
Our software adapts to what you need and how you work, and now includes a coaching agent to help teams set better goals.
Company Event Speaking
How we think about setting goals, how we set them, and how we choose to work towards them defines us as a company, as a team and as individuals. Raising awareness and fostering an affinity for goal-setting as a skill and discipline correlated with achievement and happiness.
We offer both a Keynote speech and a TED-style, shorter talk that will enlighten, energise and influence how your people think about goals within your company.
Pick and Mix
Engagements often use a variety of these services and products.
You can start small, perhaps test a service in a cohort or department, or use a large range of these as part of a comprehensive transformation plan
The choice is naturally yours.
Meet The Team. Know The Potential. Then Decide.
Thirty minutes of your time. A scoping conversation. A full proposal in your inbox within five working days. No commitment until you’ve seen the plan, the cost, and the measurement framework.
If it isn’t right for your organisation, you’ll know inside ten minutes — and so will we.
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Ashtead
KT21 1RZ
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NY 10013
+1 646-718-4720
- ZOKRI helps leaders and teams achieve strategic goals using the OKR (Objectives & Key Results) framework. Our platform aligns strategy, goals, and people, fostering engagement and growth through comprehensive training and management systems.
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