Use Social Proof to increase trust, credibility and conversions e.g. testimonials, customer case studies, logos, partners, number of companies using – influencer testimonials.
Increase international conversion rates with social proof from local people and companies.
Increase your credibility, manage objections and increase conversions. Show the logos of integration partners and benefit the halo effect of their brand, increase the credibility of ours, and highlight integration opportunities.
Improve lead quality by preventing personal email being submitted and insisting business emails are used.
Increase lead quality with a phone number. Every additional field you add to a form typically reduces conversion. But where it makes sense in the buyer journey e.g. requesting a demo, adding a phone number field to forms increases the lead value and likelihood of making a sale as you’re more likely to talk, qualify the lead and move towards making a sale than if you’d only had an email address.
Increase lead quality by using questions as part of a sign-up to qualify them against your Ideal Customer Profile.
See if specific form fields are reducing our response rates using Hotjar or similar tool.
Increase demo appointments by adding a Book Now Calendar to general and specific pages like landing pages like the Sign-up Thank You page. We’ve tried this and have found it to be really effective.
Increase conversions by making it easy for users and prospects to simply click to call or request a call back is likely to increase call rates and conversions.
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