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Supporting The Success Of SaaS Products & People
The ZOKRI founders started working together in 2009 on the MarTech Platform, Linkdex, raising funding from Amadeus Capital Partners and Oxford Capital.
The company was a multi-award winning and fast growth success story, eventually being acquired in 2016. Upon acquisition the ZOKRI team became responsible for a larger global portfolio of 8 other products at various stages of the product cycle. We left after 12 months, and took a well earned moment to reflect.
Our reflections told us that as a team we were experienced in achieving growth organically, inorganically, when resource constrained, and when heavily invested. What’s more, we knew what worked, what didn’t, and how you could help ensure other SaaS products could grow consistently and predictably.
We didn’t want to waste this knowledge.
We started to write what we knew down, and spent time talking and working with lots of other successful SaaS teams. There were really common patterns and because we’re also founders that love SaaS, Product Management, Marketing, Sales, Customer Success and Engineering we could not help seeing a new product opportunity – ZOKRI.
Matt is a SaaS founder who’s guided a VC funded SaaS product to exit. Not only is Matt experienced in implementing OKRs in SaaS companies, he’s also an award winning marketer, who can help create and optimize product, marketing and sales Growth Initiatives.
Martin is a CTO / COO with a proven track record of building complex software products with multi-national teams in fast growth companies. Very strong product and commercial awareness with a history of working with CEOs, Boards & VCs on funding & company strategy.
David is a software generalist with 25+ years experience in academia, computational chemistry, recruitment, financial services, applied psychology and martech. His specialities: define, communicate and execute what is possible within time, quality and resource constraints.